SMA | Advanced


Our Approach

Working alongside the Creative team over at PGOne our CGI Art Directors worked closely with the creatives to construct an abstract visual world for SMA’s new advanced baby formulae.

Recreating the signature look of the product from the pack into a fully 3D world was an enriching experience for all in which the energy and inner glow present within the product was given a chance to shine.

 
 

Client

SMA

Agency

PGOne

Art Director

Matthew Gifford

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EE | Xmas 2020

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